Head Smacking SEO Tips

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#1. Link Requests in Order Confirmation Emails

The Head Smacking tip that started it all. Get your customers to build links for you right in their most generous moment. When they are buying. Google loves it and it’s scalable!
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#2. Top Level Navigation Naming Conventions

Chances are, your top-level menu is being misused with keywords like “Who we are”. Too broad to help your ranking, right? Rand Fishkin teaches us how to have a SEO friendly Navigation menu in this Head Smacking Tip.
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#3. Run Your Blog Post Titles Through Keyword Research Before You Hit Publish

Are you doing this before publishing your post? If not, you will be Smacking your head after you read this tip.
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#4. Use Keyword Variations with Matching Intent Together

Is every page you got really necessary? You can make your site more relevant to Google by matching similar content and keywords. This Tip will help you save time and be more effective. Flow Chart included.
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#5. Link Building Through Conservation

How many of your visitors misspell your domain name? buy those misspelled domain names and redirect them to your site. easy-peasy!
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#6. Test with Paid Search Before You Target with SEO

Ranking organically on search engines gets harder every day. So you don’t wanna waste time ranking for low-converting keywords, do you?
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#7. Enforce Link Attribution for Your Work

You’ve worked hard to have a good reputation. Now your content and or service is being shared. Just pleeeease make sure that content includes a link to your site.
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#8. Give Your SEO Campaigns Time to Take Effect

Patience is SEO’s middle name. I know you spent time implementing a solid strategy and now you can’t wait to see results. But when it comes to SEO you need to be patient.
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#9. Vertical Content Can Earn You Links

Another easy and great way to earn links. Use the power of vertical directories and portals to bring links to your site.
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#10. Incentivize Links

Why on earth should people share your content and help you earn links? Not for altruism that’s for sure. Instead give them something they would want to brag about, something that will show how cool they are. Give them what they need and make them linking to you a no-brainer.
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#11. Refresh Legacy Content for a Rankings Boost

It’s all about creating great new content right? Not really. If you refresh your old pages by updating content you can take advantage of its current ranking and power it up to the top faster than with a new page.
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#12. Don’t Abdicate Control of Your Content

You know creating great content that provides real value is not easy. Then why should another site or social platform benefit from it more than your own? Think twice before using another platform to post your content.
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#13. Don’t Accidentally Block Link Juice with Robots.txt

Did you know Robots.txt can block access to your pages content but still allows the site to be indexed? There are different ways to block bot access. Choose the one that suits your site best.
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#14. Offer Testimonials, Get Links

We all want great testimonials about our work or product. And would agree to almost anything to get good quality testimonials. You know that. So why not offer testimonials, in return you’ll get high quality, good positioned links!
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#15. Rank for Brand Promo Code Searches

Here’s a directly actionable tip that any large brand should probably start doing right now. In fact most people should already have started doing it. Hopefully after reading this post they will.
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#16. Meet the Linkerati in Person

SEO meets PR in this tip. Linkerati are valuable resources, but also they are human beings. Treat ‘em like human beings and your site may get a lot more than an occasional link.
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#17. Use Your Bio as an SEO Advantage

Guest posting is a great way of advertising and a common practice for online marketers, But it also has an amazing SEO potential that is often not used properly. We need to change that now.
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#18. Use Discussion Search as Competitive Intel

Google has now disabled this filter… good times.
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#20. Don’t Ask Sites for Links. Find People and Connect

Sites don’t have feelings or needs, people running the sites do! here’s a A step by step process to get high quality links from relevant people and therefore, their sites.
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#21. Write Better Headlines Than Anyone Else

This tip covers a lot more than Headlines. It is really an incredible step by step method to create valuable and relevant content your readers will L-O-V-E.
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